{"id":162,"date":"2015-11-05T09:33:29","date_gmt":"2015-11-05T09:33:29","guid":{"rendered":"http:\/\/womanlidertic.cat\/?p=162"},"modified":"2016-09-30T09:50:33","modified_gmt":"2016-09-30T09:50:33","slug":"barbara-yuste","status":"publish","type":"post","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2015\/11\/05\/barbara-yuste\/","title":{"rendered":"B\u00e1rbara Yuste"},"content":{"rendered":"<p class=\"crayon article-titre-13911 titre\"><strong><a href=\"http:\/\/womanlidertic.cat\/wp-content\/uploads\/2015\/11\/barbara-Yuste.jpg\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"163\" data-permalink=\"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2015\/11\/05\/barbara-yuste\/barbara-yuste\/\" data-orig-file=\"https:\/\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2015\/11\/barbara-Yuste.jpg\" data-orig-size=\"200,200\" data-comments-opened=\"0\" data-image-title=\"barbara Yuste\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2015\/11\/barbara-Yuste.jpg\" class=\"size-full wp-image-163 alignleft\" src=\"http:\/\/womanlidertic.cat\/wp-content\/uploads\/2015\/11\/barbara-Yuste.jpg\" alt=\"barbara Yuste\" width=\"200\" height=\"200\" srcset=\"https:\/\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2015\/11\/barbara-Yuste.jpg 200w, https:\/\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2015\/11\/barbara-Yuste-150x150.jpg 150w, https:\/\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2015\/11\/barbara-Yuste-100x100.jpg 100w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/a>B\u00e1rbara Yuste embajadora de las Segundas Jornadas Internacionales de Mujeres Liderando las TIC 2016, impulsora del Coctels &amp; Net 2015.<\/strong><\/p>\n<p><strong><a href=\"http:\/\/twitter.com\/byuste\">B\u00e1rbara Yuste<\/a><\/strong> (<a class=\"spip_out\" href=\"https:\/\/twitter.com\/byuste\" target=\"_blank\" rel=\"external\">@byuste<\/a>) es\u00a0periodista y directora de Comunicaci\u00f3n de la <a href=\"https:\/\/www.adigital.org\/\">Asociaci\u00f3n Espa\u00f1ola de la Econom\u00eda Digital<\/a>(Adigital), B\u00e1rbara Yuste es adem\u00e1sresponsable de Proyectos, Expansi\u00f3n y Comunidades del nuevo diario digital Bez.es.<\/p>\n<p>Profesora de Periodismo y Redes Sociales en la Universidad Carlos III de Madrid y en la Universidad Camilo Jos\u00e9 Cela, respectivamente, Yuste ha sido responsable de Contenidos Digitales y Redes Sociales de la Instituci\u00f3n Educativa SEK y de la UCJC, donde adem\u00e1s ha desempe\u00f1ado labores de jefa de Prensa.<\/p>\n<p>M\u00e1s de 15 a\u00f1os de experiencia en el campo del Periodismo y de la Comunicaci\u00f3n Digital explican sus habilidades como experta en medios digitales y comunicaci\u00f3n online, habiendo llegado a participar en varios masters y post-grados relacionados con esta materia, as\u00ed como impartido cursos y conferencias.<\/p>\n<p>Yuste ha desempe\u00f1ado distintas tareas en medios como ABC, donde ha sidoresponsable de la secci\u00f3n Medios y Redes, o en empresas del \u00e1mbito tecnol\u00f3gico y emprendedor como Red Innova. Es co-fundadora de Caf\u00e9&amp;Periodismo y autora del libroEmprender en periodismo.<\/p>\n<p>En la pasada edici\u00f3n, impuls\u00f3 el C\u00f2ctels and Net, evento social con el que concluyeron las Jornadas Internacionales del Liderazgo de las Mujeres en las TIC.<\/p>\n<p><strong>La encontrar\u00e0s en:<\/strong><\/p>\n<p><strong>Linkedin<\/strong> <a class=\"spip_out\" href=\"https:\/\/es.linkedin.com\/in\/byuste\/es\" target=\"_blank\" rel=\"external\">https:\/\/es.linkedin.com\/in\/byuste\/es<\/a><br \/>\n<strong>Web<\/strong> <a class=\"spip_out\" href=\"http:\/\/www.barbarayuste.com\/\" target=\"_blank\" rel=\"external\">http:\/\/www.barbarayuste.com\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p class=\"excerpt\">B\u00e1rbara Yuste embajadora de las Segundas Jornadas Internacionales de Mujeres Liderando las TIC 2016, impulsora del Coctels &amp; Net 2015. B\u00e1rbara Yuste (@byuste) es\u00a0periodista y directora de Comunicaci\u00f3n de la Asociaci\u00f3n Espa\u00f1ola de la Econom\u00eda Digital(Adigital), B\u00e1rbara Yuste es adem\u00e1sresponsable de Proyectos, Expansi\u00f3n y Comunidades del nuevo diario digital Bez.es. Profesora de Periodismo y Redes Sociales en la Universidad Carlos&hellip; <a href=\"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2015\/11\/05\/barbara-yuste\/\">Leer m\u00e1s &rarr;<\/a><\/p>\n","protected":false},"author":2,"featured_media":163,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[14,9,5,12,13],"tags":[],"class_list":["post-162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ambaixadora_2016","category-impulsora-coctels-blocs_2015","category-protagonistes15","category-protagonistes","category-protagonistes16","xfolkentry"],"translation":{"provider":"WPGlobus","version":"3.0.6","language":"es","enabled_languages":["ca","es"],"languages":{"ca":{"title":true,"content":true,"excerpt":false},"es":{"title":true,"content":true,"excerpt":false}}},"jetpack_publicize_connections":[],"jetpack-related-posts":[{"id":122,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2015\/11\/04\/toni-herrero\/","url_meta":{"origin":162,"position":0},"title":"To\u00f1i Herrero","author":"womanlidertic","date":"4 de noviembre de 2015","format":false,"excerpt":"{:ca}To\u00f1i Herrero\u00a0ambaixadora de les Segones Jornades Internacionals de Dones Liderant les TIC To\u00f1i Herrero \u00e9s periodista especialitzada en tecnologia i cofundadora de Gadwoman, revista femenina de tecnologia. Col\u00b7labora en YoDona (El Mundo) , TICBeat i Think Big, entre altres publicacions. \u00c9s tamb\u00e9 consultora de comunicaci\u00f3 per a empreses, emprenedors i\u2026","rel":"","context":"En \u00abEmbajadoras 2016\u00bb","block_context":{"text":"Embajadoras 2016","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/protagonistes\/protagonistes16\/ambaixadora_2016\/"},"img":{"alt_text":"toni_herrero","src":"https:\/\/i0.wp.com\/womanlidertic.cat\/wp-content\/uploads\/2015\/11\/toni_herrero.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1770,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2018\/11\/12\/xxvi-coctelsnet-especial-womanlidertic\/","url_meta":{"origin":162,"position":1},"title":"XXVI Coctels&#038;Net Especial WomanLiderTIC","author":"womanlidertic","date":"12 de noviembre de 2018","format":false,"excerpt":"{:ca} INSCRIU-TE ARA!! Aquesta\u00a0edici\u00f3 especial de Coctels&Net\u00a0recullir\u00e0 idees moments i continguts destacables de totes les trobades del C&N del darrer any. Una trobada de totes les participants dels Coctels&Net. Diferents ponents, participants i impulsores destacaran les idees, els consells i els aprenentatges que hem tingut durant les diferents edicions de\u2026","rel":"","context":"En \u00abGeneral\u00bb","block_context":{"text":"General","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/general\/"},"img":{"alt_text":"XXVI Coctels&Net","src":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2018\/11\/Coctelsnet-Especial_.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2018\/11\/Coctelsnet-Especial_.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2018\/11\/Coctelsnet-Especial_.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2018\/11\/Coctelsnet-Especial_.png?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":4489,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2022\/12\/01\/cronica-coctelsnet-womanlidertic-2022\/","url_meta":{"origin":162,"position":2},"title":"Cr\u00f3nica Coctels&#038;Net Womanlidertic 2022","author":"womanlidertic","date":"1 de diciembre de 2022","format":false,"excerpt":"{:ca}Al finalitzar el WomanLiderTIC 2022 i, com cada any, vam dur a terme entre totes les ponents i participants un esdeveniment de networking. Amb la finalitat de que totes les assistents poguessin dur a terme sinergies i desenvolupar noves connexions, vam habilitar un espai on gaudir del ja tradicional c\u00f2ctel\u2026","rel":"","context":"En \u00abNoticias 2022\u00bb","block_context":{"text":"Noticias 2022","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/noticias-2022\/"},"img":{"alt_text":"Coctels&Net","src":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2022\/12\/CoctelsNet.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2022\/12\/CoctelsNet.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2022\/12\/CoctelsNet.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2022\/12\/CoctelsNet.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2022\/12\/CoctelsNet.png?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":5426,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2023\/11\/23\/cronica-coctelsnet-womanlidertic-2023\/","url_meta":{"origin":162,"position":3},"title":"Cr\u00f3nica Coctels&#038;Net Womanlidertic 2023","author":"womanlidertic","date":"23 de noviembre de 2023","format":false,"excerpt":"{:ca} En finalitzar\u00a0WomanLiderTIC\u00a02023 i, com cada any, realitzem entre totes les ponents i participants un esdeveniment de\u00a0networking. Amb la finalitat que totes les assistents poguessin dur a terme sinergies i desenvolupar noves connexions, habilitem un espai on gaudir del ja tradicional c\u00f2ctel i poder fer cr\u00e9ixer aquesta xarxa de dones\u2026","rel":"","context":"En \u00abNoticies 2023\u00bb","block_context":{"text":"Noticies 2023","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/noticies-2023\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2023\/11\/53329074156_d7d065d331_o-scaled.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2023\/11\/53329074156_d7d065d331_o-scaled.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2023\/11\/53329074156_d7d065d331_o-scaled.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2023\/11\/53329074156_d7d065d331_o-scaled.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2023\/11\/53329074156_d7d065d331_o-scaled.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2023\/11\/53329074156_d7d065d331_o-scaled.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":6623,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2024\/12\/11\/cronica-coctelsnet-womanlidertic2024\/","url_meta":{"origin":162,"position":4},"title":"Cr\u00f3nica Coctels&#038;Net #Womanlidertic2024","author":"womanlidertic","date":"11 de diciembre de 2024","format":false,"excerpt":"{:ca} En finalitzar WomanLiderTIC 2024 i, com cada any, realitzem entre totes les ponents i participants un esdeveniment de networking. Amb la finalitat que totes les assistents poguessin dur a terme sinergies i desenvolupar noves connexions, habilitem un espai on gaudir del ja tradicional c\u00f2ctel i poder fer cr\u00e9ixer aquesta\u2026","rel":"","context":"En \u00abNoticias 2024\u00bb","block_context":{"text":"Noticias 2024","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/noticies-2024\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2024\/12\/54132027914_959bf6c349_o-scaled.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2024\/12\/54132027914_959bf6c349_o-scaled.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2024\/12\/54132027914_959bf6c349_o-scaled.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2024\/12\/54132027914_959bf6c349_o-scaled.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2024\/12\/54132027914_959bf6c349_o-scaled.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2024\/12\/54132027914_959bf6c349_o-scaled.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":7058,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2025\/10\/27\/barbara-yuste-moderadora-de-la-xi-edicio-de-womanlidertic\/","url_meta":{"origin":162,"position":5},"title":"B\u00e1rbara Yuste, moderadora en la XI edici\u00f3n de #WomanLiderTIC","author":"womanlidertic","date":"27 de octubre de 2025","format":false,"excerpt":"{:ca} B\u00e1rbara Yuste \u00e9s Senior Advisor i consultora de comunicaci\u00f3 corporativa i posicionament estrat\u00e8gic en diferents companyies i projectes, com Noaway i el Grup Unide, entre altres. Doctora en Periodisme per la Universidad Complutense de Madrid, \u00e9s docent en diverses universitats, com la Universidad Europea i la Universidad Carlos III\u2026","rel":"","context":"En \u00abnoticias 2025\u00bb","block_context":{"text":"noticias 2025","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/noticies-2025\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2025\/10\/BarbaraYuste_2022-2-scaled-e1761559128333.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2025\/10\/BarbaraYuste_2022-2-scaled-e1761559128333.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2025\/10\/BarbaraYuste_2022-2-scaled-e1761559128333.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2025\/10\/BarbaraYuste_2022-2-scaled-e1761559128333.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2025\/10\/BarbaraYuste_2022-2-scaled-e1761559128333.jpg?resize=1050%2C600&ssl=1 3x"},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6THYn-2C","jetpack_featured_media_url":"https:\/\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2015\/11\/barbara-Yuste.jpg","_links":{"self":[{"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/posts\/162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/comments?post=162"}],"version-history":[{"count":3,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/posts\/162\/revisions"}],"predecessor-version":[{"id":443,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/posts\/162\/revisions\/443"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/media\/163"}],"wp:attachment":[{"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/media?parent=162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/categories?post=162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/tags?post=162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}