{"id":2970,"date":"2020-11-01T23:12:47","date_gmt":"2020-11-01T22:12:47","guid":{"rendered":"https:\/\/womanlidertic.donesenxarxa.cat\/?p=2970"},"modified":"2020-11-03T11:43:33","modified_gmt":"2020-11-03T10:43:33","slug":"olga-penalba-responsable-de-marketing-i-comunicacio-al-festival-cruilla","status":"publish","type":"post","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2020\/11\/01\/olga-penalba-responsable-de-marketing-i-comunicacio-al-festival-cruilla\/","title":{"rendered":"Olga Pe\u00f1alba: Responsable de marketing y comunicaci\u00f3n en el Festival Cru\u00eflla"},"content":{"rendered":"

\"OlgaOlga Pe\u00f1alba<\/strong><\/a>\u00a0es licenciada en Ciencias de la Informaci\u00f3n por la UAB y Master en Multimedia por la UPC.<\/p>\n

Lleva m\u00e1s de 25 a\u00f1os trabajando en marketing y comunicaci\u00f3n en el sector cultural.
\nFue responsable de comunicaci\u00f3n de la sala Clap y de la Casa de la M\u00fasica de Matar\u00f3 y cofundadora de Codetickets.<\/p>\n

Actualmente es Directora de Marketing del Festival Cru\u00eflla, Cru\u00eflla de Oto\u00f1o, Cru\u00efllade Primavera y Cru\u00eflla XXS, desde donde trabaja en la generaci\u00f3n y desarrollo de audiencias y en la retenci\u00f3n y fidelizaci\u00f3n de p\u00fablicos fusionando estrategia, tecnolog\u00eda y creatividad.<\/p>\n","protected":false},"excerpt":{"rendered":"

Olga Pe\u00f1alba\u00a0es licenciada en Ciencias de la Informaci\u00f3n por la UAB y Master en Multimedia por la UPC. Lleva m\u00e1s de 25 a\u00f1os trabajando en marketing y comunicaci\u00f3n en el sector cultural. Fue responsable de comunicaci\u00f3n de la sala Clap y de la Casa de la M\u00fasica de Matar\u00f3 y cofundadora de Codetickets. Actualmente es Directora de Marketing del Festival… Leer m\u00e1s →<\/a><\/p>\n","protected":false},"author":2,"featured_media":2971,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[12,78,73,80,76,71],"tags":[91,92,88],"class_list":["post-2970","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-protagonistes","category-ponentes-2020","category-ponents-2020","category-ponents-2020-2","category-protagonistas-2020","category-protagonistes-2020","tag-ponentes-2020","tag-ponents-2020","tag-womanlidertic-2020","xfolkentry"],"translation":{"provider":"WPGlobus","version":"3.0.6","language":"es","enabled_languages":["ca","es"],"languages":{"ca":{"title":true,"content":true,"excerpt":false},"es":{"title":true,"content":true,"excerpt":false}}},"jetpack_publicize_connections":[],"jetpack-related-posts":[{"id":2192,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2019\/11\/04\/karma-peiro\/","url_meta":{"origin":2970,"position":0},"title":"Karma Peir\u00f3, periodista especializada en las Tecnolog\u00edas de la Informaci\u00f3n y Comunicaci\u00f3n.","author":"womanlidertic","date":"4 de noviembre de 2019","format":false,"excerpt":"{:ca} Periodista especialitzada en les Tecnologies de la Informaci\u00f3 i la Comunicaci\u00f3 (TIC) des de 1995. Conferenciant en seminaris i debats relacionats amb el periodisme de dades, transpar\u00e8ncia, dades obertes, transformaci\u00f3 i comunicaci\u00f3 digital. Aquest 2019 esta elaborant l\u2019informe sobre algorismes de decisi\u00f3 autom\u00e0tica a Catalunya per l\u2019Autoritat Catalana de\u2026","rel":"","context":"En \u00abPonentes 2019\u00bb","block_context":{"text":"Ponentes 2019","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/protagonistes\/protagonistes-2019\/ponents-womanlidertic-2019\/"},"img":{"alt_text":"Karma Peir\u00f3 ponent de WOMaNLIDERTIC","src":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2019\/11\/Karma_Peiro.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":1721,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2018\/11\/07\/pauline-damman-ponent-taula-6-els-reptes-de-leducacio-i-el-talent-de-les-dones-en-el-sector-digital\/","url_meta":{"origin":2970,"position":1},"title":"Pauline Damman Ponente Mesa 6: \u00abLos retos de la educaci\u00f3n y el talento de les mujeres en el Sector Digital\u00bb","author":"womanlidertic","date":"7 de noviembre de 2018","format":false,"excerpt":"{:ca}Pauline Damman, amb m\u00e9s de 15 anys d\u2019experi\u00e8ncia com a consultora en solucions per a vendes i la comunicaci\u00f3, en els \u00faltims anys s\u2019especialitza en el mercat digital, les eines socials com tamb\u00e9 les eines per a la gesti\u00f3 del rendiment. Actualment treballant com a consultora en vendes i m\u00e0rqueting\u2026","rel":"","context":"En \u00abGeneral\u00bb","block_context":{"text":"General","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/womanlidertic.cat\/wp-content\/uploads\/2018\/11\/Pauline_Damman.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":3105,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2020\/11\/06\/clelia-morales-cofounder-a-woom-fertility\/","url_meta":{"origin":2970,"position":2},"title":"Clelia Morales: Cofounder a WOOM Fertility","author":"womanlidertic","date":"6 de noviembre de 2020","format":false,"excerpt":"{:ca}Experta en m\u00e0rqueting i comunicaci\u00f3 amb m\u00e9s de 15 anys d'experi\u00e8ncia, Clelia Morales \u00e9s ambaixadora de Womanlidertic. Va estudiar m\u00e0rqueting a la Universitat tecnol\u00f2gica centreamericana. Ha estat m\u00e0rqueting m\u00e0nager al Banc Corporatiu, bec\u00e0ria a Image Communications, m\u00e0nager de comunicacions a Porter Novelli i\u00a0ha treballat a eBay amb c\u00e0rrecs diferents relacions\u2026","rel":"","context":"En \u00abProtagonistas\u00bb","block_context":{"text":"Protagonistas","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/protagonistes\/"},"img":{"alt_text":"Clelia Morales","src":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2016\/10\/Clelia-Morales.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":543,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2016\/10\/25\/%ef%bb%bfclelia-morales\/","url_meta":{"origin":2970,"position":3},"title":"\ufeffClelia Morales","author":"womanlidertic","date":"25 de octubre de 2016","format":false,"excerpt":"{:ca}Clelia Morales ser\u00e0 ponent a la taula Dones liderant start-ups TIC Experta en m\u00e0rqueting i comunicaci\u00f3, Clelia va estudiar m\u00e0rqueting a la Universitat tecnol\u00f2gica centreamericana. Ha estat m\u00e0rqueting m\u00e0nager al Banc Corporatiu, bec\u00e0ria a Image Communications, m\u00e0nager de comunicacions a Porter Novelli i ha treballat a eBay amb c\u00e0rrecs diferents\u2026","rel":"","context":"En \u00abPonente 2016\u00bb","block_context":{"text":"Ponente 2016","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/protagonistes\/protagonistes16\/ponent_2016\/"},"img":{"alt_text":"Clelia Morales","src":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2016\/10\/Clelia-Morales.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":2963,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2020\/11\/01\/susana-prado-garcia-enginyera-informatica-i-directora-dinformatica-el-corte-ingles-a-catalunya\/","url_meta":{"origin":2970,"position":4},"title":"Susana Prado : Ingeniera inform\u00e1tica y directora de Inform\u00e1tica El Corte Ingl\u00e9s en Catalu\u00f1a","author":"womanlidertic","date":"1 de noviembre de 2020","format":false,"excerpt":"{:ca}Susana Prado \u00e9s enginyera inform\u00e0tica i apassionada de l'aplicaci\u00f3 de la Tecnologia en els negocis i en l'estrat\u00e8gia empresarial, promovent sempre la innovaci\u00f3 i la millora del dia a dia de clients i empreses. Preocupada i ocupada en fomentar i divulgar el paper de les dones en l'\u00e0mbit tecnol\u00f2gic. \u00c9s\u2026","rel":"","context":"En \u00abProtagonistas\u00bb","block_context":{"text":"Protagonistas","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/protagonistes\/"},"img":{"alt_text":"Susana Prado garc\u00eda","src":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2020\/11\/Susana-Prado-garcia.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":6200,"url":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/2024\/10\/16\/txell-collado\/","url_meta":{"origin":2970,"position":5},"title":"Txell Collado","author":"womanlidertic","date":"16 de octubre de 2024","format":false,"excerpt":"{:ca} Responsable de difusi\u00f3 i esdeveniments a l'Ag\u00e8ncia de Ciberseguretat de Catalunya Txell Collado, ponent d\u2019aquesta 10a. edici\u00f3 de WomanLiderTIC, \u00e9s llicenciada en Ci\u00e8ncies de la Informaci\u00f3 per la Universitat Aut\u00f2noma de Barcelona (UAB) i t\u00e9 un m\u00e0ster en M\u00e0rqueting Digital en ESADE. Va comen\u00e7ar la seva traject\u00f2ria professional treballant\u2026","rel":"","context":"En \u00abProtagonistes 2024\u00bb","block_context":{"text":"Protagonistes 2024","link":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/category\/protagonistes-2024\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2024\/10\/Foto-Txell-Collado-1024x730.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6THYn-LU","jetpack_featured_media_url":"https:\/\/womanlidertic.donesenxarxa.cat\/wp-content\/uploads\/2020\/11\/Olga-Pe\u00f1alba.jpg","_links":{"self":[{"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/posts\/2970","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/comments?post=2970"}],"version-history":[{"count":7,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/posts\/2970\/revisions"}],"predecessor-version":[{"id":2974,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/posts\/2970\/revisions\/2974"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/media\/2971"}],"wp:attachment":[{"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/media?parent=2970"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/categories?post=2970"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/womanlidertic.donesenxarxa.cat\/es\/wp-json\/wp\/v2\/tags?post=2970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}